Brock University's Academic Integrity Policy provides clear expectations for the ethical use of sources and examples of dishonest behaviors including "Using direct quotations or large sections of paraphrased material without acknowledgment" (See Appendix Two of the policy for a complete list).
Some students might be confused about when to quote, when to paraphrase and how to avoid plagiarism. The following sources may provide additional insight into the difference between summarizing, paraphrasing, quoting and plagiarism, so that you can give appropriate credit for the sources that you rely on in your academic work.
Some authors may be asked to prepare references according to American Marketing Association (AMA) style. Please refer to the Accepted Manuscript Guidelines for the Journal of Marketing (published by the AMA) which includes general guidelines.