Skip to Main Content

ENTR 3P98: Family Business

A guide to researching your famous family business project. Find articles in Family Business Review, find biographical sources on your famous family, company info sources, APA style help.

Industry Analysis & Reports

Industry reports can provide summaries of an industry's overall performance and tend to include future projections. Industry reports tend to include:

  • analysis of the competitive landscape
  • major players and competitors
  • financial performance and projections
  • barriers to entry and risk analysis

The Library subscribes to a few databases that can provide industry analysis and reports which are listed below. Some of our databases allow you to search using your industry's NAICS code. See the NAICS code section of this page for additional information on NAICS codes.

NAICS (Industry) Codes

You should identify the industry that your company operates in by using a standard industry classification code such as NAICS.

What is NAICS?

  • NAICS is the acronym for the North American Industry Classification System.
  • It was developed jointly by Canada, the US, and Mexico to describe economic activity and currently divides the economy into:
    • 20 sectors (2-digit codes)
    • 102 subsectors (3-digit codes)
    • 324 industry groups (4-digit codes)
    • 710 industries (5-digit codes)
    • 928 Canadian industries (6-digit codes).
  • NAICS codes are comparable across Canada, the US, and Mexico at the 5 digit code level. Note: unique national industries will have a 6 digit code.
  • The latest version is NAICS Canada 1.0 (release in 2022).

NAICSNAICS Canada 2022

You should first look up the NAICS Canada code, which is used mainly in Statistics Canada databases and publications. You can search by keyword or browse by sector.




As some Business Library Databases use the US version of the NAICS manual, it is also helpful to be able to cross-reference your NAICS code there, as the numbers can be slightly different.  In addition, as the US economy is vastly larger than the Canadian, they have a more comprehensive classification system. You can use the keyword search to identify relevant codes, or browse NAICS by sector.