It can be challenging to gather background information about specific brand name products, trends, or phenomenon. Most databases do not properly index content by product or brand name, or fail to capture trends and phenomenon (and describe them using Subject Headings) in a timely manner.
Here are some research tips to help you tackle this part of the assignment.
- If you are not finding much information with a keyword search, you can expand your search results by searching within the full text of newspaper articles & magazine articles & broadcast transcripts using Omni Newspaper Search.
- You can sort the search results from oldest to newest to find a start date for news coverage of the product, trend, or idea, or by relevance to find a key source as a starting point.
Very recent phenomenon, such as fidget spinners, may be covered in current news publications, online, & broadcast media, while older trends or products, such as Beanie Babies, will have a longer paper trail of documentation including scholarly journals and books.