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MGMT 4P90: Business Strategy

A guide to information sources for business strategy and strategic management research (external analysis, industry research, current developments); citing sources in APA and criteria for evaluating sources.

Getting Started With Business Strategy Research

This course guide is targeted at Brock University students enrolled in MGMT 4P90 (Business Strategy) and contains information to help you conduct research for your assignements, including a Service Learning (SL) assignment (if you have one).  The information sources in this guide have been selected to provide background on your SL client's (or selected organization's) external environment including the macro environment and the operating or industry environment.

  • Some links will point to Library books or Databases. You can access Library Databases from off-campus by signing in with  your Brock University ID and Password.
  • Some links will point to websites which do not require a subscription. These are noted with an orange open padlock icon, which indicates they are Open Access.