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ENTR 2P51: Entrepreneurship Basics

Sources & strategies for feasibility analysis & entrepreneurial startups.

Key Sources on Business Models

Backgrounders & Explainers

Business Models (Encyclopedia of Small Business, 2017)
The Explainer: What is a Business Model?
A Harvard Business Review Video Explainer (2:05)

Books

Business Model Generation: A handbook for visionaries, game changers, and challengers by Alexander Osterwalder; Yves Pigneur
Call Number: Read this online, single user
Publication Date: 2010
Value Proposition Design: How to Create Products and Services Customers Want by Alexander Osterwalder; Yves Pigneur; Trish Papadakos; Gregory Bernarda; Alan Smith
Call Number: Read this online
Publication Date: 2015
Business Model Pioneers: how innovators successfully implement new business models by Kai-Ingo Voigt; Oana Buliga; Kathrin Michl
Call Number: Read this online
Publication Date: 2016
The business model navigator: 55 models that will revolutionise your business by Oliver Gassmann; Karolin Frankenberger; Michaela Csik
Call Number: Read this online, single-user
Publication Date: 2014

Nonprofit / Social Enterprise Business Models

Last Updated: Apr 4, 2024 1:27 PM
URL: https://researchguides.library.brocku.ca/entr2p51
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Subjects: Business, Entrepreneurship

Tags: SPMA, STAC, TMGT, TOUR