Business Model Pioneers: how innovators successfully implement new business models by Kai-Ingo Voigt; Oana Buliga; Kathrin Michl
"This book presents 14 compelling case studies of business model pioneers and their companies, who have successfully introduced new business ideas to the market". Companies profiles include: Aldi, The Body Shop, Starbucks, Dell, Amazon, Google, Huffington Post, Walt Disney, Netflix, Spotify, edX, Southwest Airlines, Tesla Motors, & Siemens.
Call Number: Read This Online
Publication Date: 2016