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Marketing

Finding articles, books & background info on Marketing topics; advertising & mass media; market data sources; marketing plans.

   

   Marketing

What is this guide for?

This guide has been designed as an introduction to research sources for Marketing topics and assignments. This research guide is curated by Brock librarians. It features links to the types of resources that you'll need to succeed in your studies while at Brock, such as peer-reviewed articles, advertising, and market and consumer data. Use the tabs on the left to navigate through the guide. 

New to research? Learn the basics of library research by completing the Library Research Fundamentals tutorial.

Attribution

Creative Commons License


This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.

Creative Commons License