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Finding articles, books & background info on Marketing topics; advertising & mass media; market data sources; marketing plans.

Socioeconomic & Demographic Data

Socioeconomic and Demographic data sources can be used to determine certain facts about a population. These facts can include where certain categories of consumers typically live, what income levels and age patterns are in the market, education levels and occupations of consumers, etc. Below is a list of websites and databases to get you started.



United States